Loomi
A three-year journey that saw the debut of Loomi’s Radiance Serum, Hydrating Cloud Cream, and Glow Renewal Mask. As Loomi introduced these skincare essentials to their growing community, the mission was clear: redefine everyday rituals while expanding presence in two key regions—France & Denmark.
Overview
We brought these products to market by collaborating with over 100 beauty and lifestyle creators across Europe. Each partner was carefully chosen for their authentic connection to skincare, as well as their ability to craft compelling visual narratives—ensuring Loomi’s message of radiant, natural beauty flowed effortlessly through their content
Results
We rolled out our campaigns across Instagram feeds, stories, and TikTok with a simple belief: when creators craft authentic, eye-catching content, the impact lasts. The results spoke for themselves—over 9.4 million impressions, more than 120,000 new customers, and a measurable lift in sales among the 22–29 demographic across France and Denmark.
